Meet Aymen Ismail
Disrupting What’s Next
CX Visionary, AI Futurist, and Industry Game-Changer
Aymen Ismail stands at the forefront of customer engagement and AI transformation, challenging conventions and championing a human-centric approach to technology and experience. With a rich, multicultural background rooted in Dutch and Egyptian heritage, Aymen fuses insights from diverse global perspectives to redefine how businesses connect with customers. His journey in CX began over 23 years ago when he first saw the potential of contact centers, not as cost centers but as strategic hubs for customer engagement—a revelation that still fuels his work today.
​
Currently, Aymen leads as the Head of Customer Engagement Solutions at smart Europe GmbH, where he has built award-winning strategies, recognized as "Customer Service of the Year" across the Germany in 2024, and DACH and Spain regions in 2025. In this role, Aymen combines luxury service principles from the Middle East, practical approaches from Europe, and customer-centric perspectives from Asia, creating engagement solutions that resonate on a global scale.
As a director at the Customer Institute and advisory board member of Contact Center Week Europe, he advocates for disruptive, future-focused CX strategies that align with evolving customer needs and the latest technological advancements.
​​
Disrupt or Die!
Aymen Ismail
A Disruptive vision for AI and Human Connection
Aymen Ismail, a widely respected AI futurist, believes the future of customer experience lies in harmonizing artificial intelligence with human insight to foster deeply personalized and empathetic engagements. His philosophy is clear: AI should elevate human connections, not replace them, transforming the ways we interact, solve problems, and build lasting loyalty.
For Aymen, the next frontier in customer engagement means leveraging technology to amplify the human touch in every interaction.
Inspiring Change on the Global Stage
As a sought-after keynote speaker and industry thought leader, Aymen Ismail brings his insights to audiences worldwide. He has spoken at premier events, including TechEx IoT Expo 2024, CCW Europe, IBM Auto Lab, and World Class Leaders, inspiring attendees to reimagine the future of customer engagement and AI. Beyond the stage, Aymen shares his expertise on influential podcasts like CX Files, In Conversation with CCW Europe Digital, and CX Insider.
Through these platforms, he invites leaders to rethink traditional strategies, embrace AI as a tool for transformative impact, and prepare for a future where innovation enhances—not replaces—the human connection at the heart of every experience.
Awards & Accolades:
Recognized a Catalyst for Change in CX
Aymen Ismail is a recognized force in CX and AI, celebrated as an Industry Champion and a Top CX Influencer by CCW Europe. His accolades highlight a commitment to disrupting and redefining customer engagement, inspiring leaders worldwide to embrace innovation and empathy.
_edited.png)
